Resume

Akhil Vishwanath 

Toronto • 647 381 2690akhilvishwanath@gmail.com  

LinkedIn:  https://www.linkedin.com/in/akhilvishwanath/  


Objective

Accomplished product marketing professional with over 9 years of strong analytical and business analysis skills seeking to transition to a product management position with a thriving company.


Professional Summary

  • Product Manager certified from Udemy (2019)
  • Proven track record of new product penetration and establishing channel partners across North America, Europe, APAC and ANZ
  • Expert user of Microsoft Excel (Vlookup, Pivot tables and Macros)
  • Intermediate user of SQL, Tableau, Jira and Freshdesk helpdesk
  • Digital Marketing (2015), Google Adwords & Google Analytics (2017)


Professional Experience


Marketing Manager, 10/2018 to 02/2019   J&M Group Inc – Mississauga

J&M Group is an IT services, consulting and IT staffing business solutions provider to Fortune 500 customers in Canada and the USA. 

Key Achievements

  • Managed and won $900K RFP from Toronto Transit Council (TTC) for QA services
  • Increased the LinkedIn follower base by 300%

Responsibilities

  • Developed and managed digital GTM plan
  • Communicated the value proposition of the services to the sales team and develop the sales tools that support the selling process
  • Implemented Slack for collaboration across marketing, recruiters, and account managers resulting increased productivity


Marketing Manager, 12/2017 to 04/2018  Dacxi – Auckland, NZ

Dacxi is a community backed Cryptocurrency exchange with ICO consulting services

Key Achievements

  •  Created dashboards for analysis with data from multiple sources that resulted in better understanding of UX for product enhancement and marketing 
  • Provided insights to product managers by creating more than 30 user personas in just two months 

Responsibilities

  • Prepared digital sales plan for the Cryptocurrency exchange based on market research findings including both primary and secondary data analysis
  • Implemented Intercom for customer communication; Google analytics for SEO/SEM and content marketing analysis; Trello for project management
  • Created a detailed report on UX for cryptocurrency exchange and performed usability testing of the exchange


Marketing Specialist- Cloud, 05/2017 to 12/2017  Westcon-Comstor – Auckland, NZ

Westcon-Comstor is a global IT distributor for vendors such as AWS, Microsoft, Cisco, IBM and Dell. 

Key Achievements

  • Introduced new ad product feature that resulted in reducing email marketing and increased lead generation by 27%
  • Increased cloud management product adoption across re-sellers by 63% by driving customer success programs through phone calls, online demos and webinars.

Responsibilities

  • Performed usability testing for the white-labeled webstore capturing defects
  • Provided product support by resolving tickets using Freshdesk ticketing system
  • Interviewed customers through workshops and focus groups and developed user stories
  • Conducted over 10 product demos per week


Product Marketing Professional, 10/2012 to 01/2017    IBM – India

Key Achievements

  • Developed and managed Competitive Request Management product used by more than 3000 global users 
  • Created the first social analytical framework to provide actionable insights to team of product managers 

Responsibilities

  • Performed usability testing for the Competitive Request Management (CRM) product to support product strategy
  • Developed user stories for the CRM mobile app 
  • Provided market intelligence and competitive feature mapping reports for IBM Application Performance Management and ITSM products 
  • Supported enterprise deals with competitor mapping and intelligence reports 


Customer Feedback Specialist, 11/2011 to 09/2012    Oracle – India

Key Achievements

  • Generated over 1000 customer reference leads for various Oracle products through customer surveys
  • Provided VOC analysis reports to product management as a part of the product roadmap inputs

Responsibilities

  • Designed and developed customer feedback strategies for various products
  • Supported New Product launches in Market and product familiarization of new products to customers through surveys and email communication
  • Generated renewal sales leads and customer reference leads through customer surveys 


Business Development Associate, 03/2011 to 10/2011   MetricStream – India

Key Achievements

  • Built a strong validated pipeline worth $2.7M for Audit and Risk management solutions in under 6 months
  • Consultative Sales certified

Responsibilities

  • Prepared customer demo presentations
  • Managed email marketing campaigns to generate leads
  • Provided market research analysis and competitor intelligence reports


Education

Master of Business: Global Business Analysis, 2009;  The University of Manchester - United Kingdom

(Equivalent to a Master’s degree from an Ontario university, as determined by World Education Services in Toronto (WES), ON)

Bachelor of Engineering: Information Science, 2006;  BMS College of Engineering – India

(Equivalent to a Bachelor of Computer Science degree from an Ontario university, determined by WES)